UGC · Process case study

AI Creator · UGC

One creator, from identity to lifestyle to brand

One consistent AI creator across five everyday environments, then the lifestyle film and a branded extension for ODE.

Role
Creator design · Scenario writing · AI production · Voice · Editing
Format
Vertical social video · lifestyle film 41 s · branded UGC 37 s
Tools
GPT Image · Kling O3 · ElevenLabs
The AI creator

01Creator modelling

Defined once: headshots from five angles, full body front, side and back, wardrobe. Every frame after this comes from the same sheet.

Creator sheet · headshots, angles, full body, wardrobe
Creator sheet · headshots, angles, full body, wardrobe

02One creator, five places

One consistent AI creator across five everyday environments.

Home
01Home
Gym
02Gym
Coffee
03Coffee
Falafel
04Falafel
Beach
05Beach

03Final outputs

Same creator identity, two outputs: lifestyle content and branded creator content.

Role
Creator design · Scenario writing · AI production · Voice · Editing
Format
Vertical social video · lifestyle film 41 s · branded UGC 37 s
Tools
GPT Image · Kling O3 · ElevenLabs

Lifestyle film · ODE UGC film